Category Archives: Biggest Selling Lip Balm

Lemony Lips With EOS Lemon

Lemons are synonymous with sun. They are bright and yellow just like the sun, and the taste of them brings to mind a tall glass of lemonade on a hot day. What better way to protect the lips from the harshness of the sun than with a lemon flavored and scented balm. Lemon SPF 15 lip balm hydrates and moisturizes while it protects.

The delicate skin of the lips is even thinner than the skin on the face, making it more susceptible to sun damage. It is equally as important to protect the lips with sunscreen because they can be burned by the sun increasing risk of skin cancer in the future. Sun rays can also cause freckles, dark spots and small wrinkles around the mouth. Coconut oil, shea butter, jojoba seed oil, and sunflower seed oil seals in moisture preventing the sun from drying out the lips. It is the perfect balm to use every day, and to take to the beach, while enjoying water sports, or any outdoor activities.

The packaging of this EOS lip balm sphere is yellow with a bright yellow swirl cascading down. The bright yellow of the packaging is as uplifting as the citrus scent itself which is known to energize. It is easy to find this lip balm sphere at Target, Walgreens, Ulta or Walmart in the oral care aisle. It is also easy to shop for this product online and it can be found at Racked.com. At $3.29 it is easy to keep several SPF lip balm spheres around so you never go without sun protection. Keep one in the beach bag, one in the car, another in the bathroom and one in the makeup bag or purse. Get noticed with visibly softer lips and twist open a sphere of EOS lip balm.

Strawberry: http://www.target.com/p/eos-organic-lip-balm-sphere-strawberry-sorbet/-/A-13731791

How EOS Turned Lip Balm Into A Fashion Accessory

When you think of lip balm you normally think of those little tubes that are near the checkout stand of your local pharmacy. They all look the same and they all pretty much do the same thing. They are utilitarian. You probably never give them a second thought if your lips are not chapped.

Well, all that has changed and it is thanks to an upstart company called Evolution Of Smooth (EOS).

The company is currently the second best-selling lip balm in the country, right behind Burt’s Bees. EOS lip balm has recently surpassed the stalwart, Chapstick to take the number two spot. The global lip care market is projected to be $2 billion by the year 2020. Currently, EOS currently sells over one million units per week and that number continues to grow as more and more celebrities embrace the brand.

EOS counts Kim Kardashian, Miley Cyrus, and Christina Aguilera as loyal customers. They have all been spotted pulling out the distinctive round pods of EOS lip balm from their handbags.

When EOS began, the decided to create a new lip balm from the ground up. They ditched the traditional tube casing in favor of a more fashionable (and functional) round shape. This made it easier for women to locate it in their purse and to apply. They also decided to use natural, organic ingredients. With bright colors and flavors like passion fruit, strawberry sorbet, and sweet mint the lip balm became an instant hit. EOS lip balm products are found on store shelves in places like Walgreens, Wal-Mart, Target and Racked.

With constant innovation, EOS is dominating the lip care market and they have done something that no other company has ever done; they have made lip balm sexy.